+255 787 387 383Â 
THE TASTE YOU CAN TRUST
ABOUT COOLBLUE
Super Meals Limited (Cool Blue) was established in 1998. This was a period when the country experienced frequent cholera outbreaks as a result of the use of contaminated drinking water. People used to boil drinking water in their homes to purify it, which was expensive in terms of energy resources.
The same problem was encountered in workplaces; businesses were unable to keep up with providing clean and safe water to their employees.
Our founder, the late Abdallah Malik was motivated by the need to support efforts to control cholera outbreaks, and he wished to ensure that clean and safe water was easily accessible in homes and workplaces, as well as at an affordable cost.
Cool Blue began operations in 1999 and to-date, access to clean and
safe water remain our top priority.
FAUZIA MALIK
The Managing Director
OUR PRODUCTS
COOLBLUE MAKING LIFE GOOD FOR OVER 25 YEARS
OUR PARTNERS
WHAT DIFFERENTIATES COOLBLUE FROM COMPETITORS?
SAFETY
Keeping people safe safe is high on our list. And by people we don’t mean our customers only. Safety begins at the workplace to ensure that our own people stay safe at all times.
QUALITY
At Cool Blue we go above and beyond the minimum quality standards. We are a quality certified brand and maintain compliance with local and international regulations and standard on water quality.
WE DELIVER
Literally! With over 25 years in business, we are masters when it comes to products delivery. And on the not-so literal side, we also deliver on our mission by ensuring our customers are served with the highest quality standards.
FORWARD-THINKING
We always anticipate our customers’ demands through an understanding that purchasing habits change with time and through advancements in technology. Our people constantly think of new ways to utilize available tools and technologies to keep our brand promise of delivering. Our systems and processes have evolved over the years, and we take pride in always being at the forefront of coming up with new and innovative ways to support our mission.
WHERE TO BUY
Call us!! Also you can find Coolblue Pure Drinking Water products through retailers and Supermarkets in Dar es Salaam, Pwani, Dodoma and Morogoro.
Also online on Piki, Duka Direct and Our Cool Delivery App. Or you can give us a call and will deliver it to your door step.
BRAND PROMISE
Our brand promise is our commitment to our customers and is delivered at every touchpoint and in every interaction. We keep the promise at the forefront of our minds and make it a priority.
We ensure our customers and partners walk away with the same experience every single time. We encourage every Cool Blue team member to do their best to uphold this promise at all times.